Mike is a seasoned sales and marketing executive who is passionate about consumers and how they interact with technology. Currently, Mike leads Sales and Marketing for Wahoo Fitness, an Atlanta-based technology company focused on connecting smartphones to fitness activities. Mike was on the founding management team at Wahoo, bringing over 20 products to market in over 3 years in 30 countries. Mike’s experience is a blend of Fortune 100 and early stage companies both as an operator and a strategic advisor. As an operator, Mike successfully led strategic marketing and sales divisions at several Atlanta based companies, including Equifax, TRX, and iXL. As a strategic advisor, Mike worked with McKinsey & Company, where he served Fortune 100 consumer brands in the areas of marketing, strategy, and distribution. Mike is a graduate of Duke and the Darden School of Business at UVA. He lives in Atlanta with his wife and 3 kids – all 2 years old and younger.
Training for the Personal Best